One of my Leeds seeds asked me whether I’d died the other day. Or thrown in the trowel. As I start the fourth fruitful year during a racy contract with a global giant, it’s time to silence the rumours…
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One of my Leeds seeds asked me whether I’d died the other day. Or thrown in the trowel. As I start the fourth fruitful year during a racy contract with a global giant, it’s time to silence the rumours…
Long live the centenary celebrations!
No I haven’t just turned 100 (cue heavy huff – the sort of sigh that would abruptly end the cat’s contented purr) nor has Salsify Creative been thriving for 10 decades (obviously). No, I’ve just been voted in the UK’s Top 100 Freelancers outside of London. Some feat considering I’ve only been a (fulltime) Freelance Copywriter for just over 100 days (128 to be precise).
Take your shoes off, leave the heavy treadmill at the door and treat yourself to a break. You’re now in the writing playground of Salsify Creative, where deep-rooted ideas are pushed above ground by me, Sally Symondson.
I was recently asked this question during a (successful) pitch, which got me thinking. What is Content Strategy? Of course, in my own mind I know what Content Strategy is, but what does it mean to you and everyone else?